Consumer & Brand Research Partner
Brooke Edge is a researcher and strategist with a PhD in Media Studies and Communications. She has directed solutions and insights development for research and advertising agencies, and prior to academia worked as a features reporter in Prague, Czechia. Brooke’s academic research focused on healthcare messaging in popular media, qualitative analysis of audience response, and strategic communications to underserved populations. Brooke has conducted consumer and brand research and strategy efforts for clients including Google, AARP, and Brown-Forman, among many others. She also thrives on community involvement, serving as a board leader for numerous Louisville-based non-profit organizations.
Your brand serves real people in the real world. You’ve got to spend time learning about those people and those worlds in order to accurately position and promote what you can bring to their lives.
— Brooke EdgeWhen Startup Consulting Can Benefit Your New Business The challenges to startups are many, and insights into how to overcome them can feel distant. Hiring a qualified startup consultant is
Why End of Year Strategy Sessions are Essential Open Eye’s Strategy Sessions are an efficient way to get an individual or a team aligned around their goals for the next
Get to Know our Experts: Brooke Edge Open Eye relies on the amazing talent of our Experts, whose experience and capabilities span the globe and a variety of industries. This
