Digital Marketing Partner
Brandon J. Roy brings to Open Eye a rich corporate experience in luxury brand management in the consumer goods industry, and more recently HappyTears.ca, an entrepreneurial venture that he launched in the spring of 2018 with a social mission of helping people navigate mental health through mindfulness tools, stories, and meaningful connections.
His entrepreneurial experience has proven invaluable to our clients. Operating a brand himself in its entirety has made him a go-to for our clients who are: navigating e-commerce platforms like Shopify, undergoing product development, seeking thoughtful copywriting, crafting unique content strategies across Instagram, TikTok, Facebook and LinkedIn channels, building out paid digital promotions, among many other tasks required of a hands-on business owner.
Brandon brings to Open Eye his positive spirit and passion for connecting and problem-solving with people each day. He lives, works, and plays, in Montreal, QC.
I believe in marketing for good. It’s not about convincing people they need something that they don’t. For me, it’s always been about a well-intentioned leader building a remarkable product, with great marketing being the bridge that connects them with the community who loves it, and whose lives will improve because of it.
— Brandon J. RoyStrategic Plan Components This article is part two of a three-part series on strategic planning and goal setting in your business. Now that we’ve covered what strategic planning is and why it’s
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